Your Guide to Business in the She Economy

Being equal doesn't mean being the same. Join entrepreneur and multimedia journalist Joanna L. Krotz to learn how, when and why gender matters when it comes to launching and running a business. Every Thursday, The Woman’s Playbook offers practical strategies and real-life guidelines to help fuel success in today’s markets for woman entrepreneurs. You’ll hear personal tales and challenges from women owners as well as seasoned advice from experts, coaches and consultants who are fully invested in helping women to build businesses. The Woman’s Playbook showcases the new female entrepreneurial role models, demonstrating how we move the needle on women’s leadership and how we can secure women’s prosperity and parity. Call in during the show to ask for individual tips, advice and resources. We're here because of you.