‍[NEW EPISODE] Finding Comfort in Challenges: Going Further

EPISODE SUMMARY:

This FreyDay, we’re speaking with Laurence Anthony, the president and founder of GoFurther Coaching. We'll talk about the journey through entrepreneurship and identifying your purpose, how to not just think of your purpose but to turn it into action, the importance of storytelling within Laurence's coaching and the world as a whole.

We’ll also discuss the benefit of being a driven, adventurous and risk taking leader while balancing the logic and strategy needed for dreamers, how to go from where you are to where you need to be, and most of all how to unite instead of divide. You won’t want to miss this!

Linkedin: https://www.linkedin.com/in/laurenceanthony/

Instagram: @thelaurenceanthony

 #gofurther #empathy #leadership #entrepreneur

Show Notes

‍Segment 1

Segment 2

Segment 3

‍Segment 4

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Transcript

00:00:47.930 --> 00:01:12.920 Steven Frey @alwaysfreyday @smbguy: What is up out there? People? Hello, planet Earth, happy Friday. We made it to the kids' last day of school. Thank the great, good Lord! You guys know what that means. It means they're leaving for Sleepaway camp very, very shortly, anyway, today it's Friday, and it's always Friday with me. Stephen fry your Smb. Guy icy, or in case you missed it, Smb. Stands for small and medium-sized business. For the last 20 years I've been a consultant for Smbs.

00:01:12.920 --> 00:01:37.920 Steven Frey @alwaysfreyday @smbguy: voice, and a sounding board for our business leaders, educating, advocating on their behalf their employees as well, I believe, very, very strongly. Everybody in sharing stories providing perspective and creating connection. That's what I'm all about. So every single Friday you could find me right here on Talkradio, NYC, doing just that, lending what's left of my mind and my voice to this radio show. Right interview business leaders

00:01:37.920 --> 00:02:00.839 Steven Frey @alwaysfreyday @smbguy: as well as their trusted advisors. One thing that I've noticed rather consistently over the years folks, is that some of our best thought leadership for Smbs. It actually happens on Friday, just about the time where we feel that freedom of the weekend coming. However, we're also anxious to start the weekend, these crucial pearls of wisdom. They're often overlooked. They're eased aside. They're swept under the rug in favor of our fun activities

00:02:00.840 --> 00:02:23.389 Steven Frey @alwaysfreyday @smbguy: and our freedom from the office. Here on the show, we take advantage of that weekend freedom and clarity, and we like to discuss popular topics that are on the minds of the business leaders as well as the folks who guide them in the right direction. They're trusted advisors. That's what we're all about. Once again the name of the show not just to play on words. My last name means free in German. There is method behind the madness. Here, people, it is

00:02:23.390 --> 00:02:53.180 Steven Frey @alwaysfreyday @smbguy: boiling hot outside in the northeast, in New Jersey, where I'm located right now. I wanted to give a quick shout out to a buddy of mine and former guest, Uncle Mike Mike Lezeski, the founder of Uncle Mike's Home service, guarantee with everybody's H-vac. So the system's breaking down. He's busy as hell right now, without a doubt. But, like I said, we've reached the last day of school. The kids was hard getting them out of bed this morning. They're staying up later. They're already in summer mode, but we made it. We're at the last day.

00:02:53.180 --> 00:03:04.310 Steven Frey @alwaysfreyday @smbguy: Pictures from the bus stop. Beautiful signs were made, but most importantly, they are heading out to camp on Sunday for 48 straight days of being a kid, no screens, no phones, no ipads

00:03:04.370 --> 00:03:07.740 Steven Frey @alwaysfreyday @smbguy: beautiful for them, and beautiful for Mom and Dad can't wait

00:03:08.120 --> 00:03:31.440 Steven Frey @alwaysfreyday @smbguy: this week we celebrated Juneteenth. Happy Juneteenth. Everybody. Actually, I'm kind of surprised at how many people are still asking, what is this all about? What is Juneteenth? You guys know Google, right? I mean, if you really have that many questions, you throw it into Google, you get the answer in 2 seconds is, when a Union general entered Galveston, Texas, June 19, th 1865, and announced that slavery was abolished. It's over

00:03:31.500 --> 00:03:33.690 Steven Frey @alwaysfreyday @smbguy: right? So it's time to celebrate freedom.

00:03:33.800 --> 00:03:53.159 Steven Frey @alwaysfreyday @smbguy: Awesome time of the year to celebrate freedom, especially for me with the kids leaving on Sunday, although I don't have the same analogy. Actually, I'm a Jewish guy. So my people were slaves. What was it thousands of years ago, right? And nowadays the thing that I'm a biggest slave to is my kid's schedule. But guess what? Beginning on Sunday, 48 days straight, don't have to taxi them anywhere.

00:03:53.200 --> 00:04:03.340 Steven Frey @alwaysfreyday @smbguy: Very excited about that. You know a lot of times when we're talking with our small medium sized business owners over the last 20 years, where I consult with the folks who I've consulted with

00:04:03.960 --> 00:04:21.309 Steven Frey @alwaysfreyday @smbguy: they can't seem to get out of their own way. Sometimes the business owner and the leadership. They can be their own worst enemy, right? They need to grow. They need to develop. They get all wrapped up in what they do day to day, especially when they end up working in the business and not on the business as a founder of a company.

00:04:21.380 --> 00:04:27.660 Steven Frey @alwaysfreyday @smbguy: This has prompted the need, want, and wish list for a lot of business leaders to really engage

00:04:27.750 --> 00:04:34.350 Steven Frey @alwaysfreyday @smbguy: with a business coach. So today we're going to talk a little bit about going further with business coaching.

00:04:34.520 --> 00:04:54.160 Steven Frey @alwaysfreyday @smbguy: So when we talk on Talkradio. NYC, I've said this a bunch of times over the last couple weeks. We're all about uplift, educate, and empower, right? So we do a lot of education. We try to keep things in a positive light. I always say things like, if I'm not having fun. I'm not making money very important, right?

00:04:54.190 --> 00:05:17.729 Steven Frey @alwaysfreyday @smbguy: But sometimes some people are very open to it. Some people are completely closed minded to it. They think they know what they're doing. They're the ones who founded the company. You're never going to be able to teach them any different, but more and more. I've been seeing a turn of the tide last 5 to 10 years, especially with people really being open to the idea of learning something new every day, and not only that getting the impartial

00:05:18.020 --> 00:05:36.270 Steven Frey @alwaysfreyday @smbguy: perspective of somebody who's not as close to the idea as they are right. And that's very important when you're talking about your business and getting the proper coaching for it, because the closer you are to something, the harder it can be to explain it to other people pure and simple. You need somebody to come in and really

00:05:36.270 --> 00:05:56.850 Steven Frey @alwaysfreyday @smbguy: take a look at what you're doing, how you're doing it, how it's affecting you, how it's affecting the people who work for you. It's like you want to create the right environment. If you can't tell a consistent story inside, you're always going to have challenges telling a consistent story outside. Right? So talk is cheap. We're here on Talkradio. NYC, we don't want this to just be talk once again.

00:05:56.850 --> 00:06:25.740 Steven Frey @alwaysfreyday @smbguy: The goal here is, let's use the insight that we get on the business landscape and create some impact on Monday morning. That's the idea. That was the idea. 4 years ago, when I drew this goofy logo for my new show right from weekend insight to Monday impact. Right? It's too often that when I meet with my business owners they're fixated and focused on some type of product, some shiny new mousetrap, some magic wand that's going to just be waived and absolve them of all their problems worries.

00:06:25.740 --> 00:06:49.290 Steven Frey @alwaysfreyday @smbguy: And then everything's just going to be a success and money hand over fist. After that it does not work that way, as my special guest will agree. He's got some great content about this. There's no substitute for surrounding yourself with the right people. First, st these products. They change every single day in everything that we do, personal and business. You have the right people around you. They have a good process. They talk about the process with you.

00:06:49.290 --> 00:07:07.990 Steven Frey @alwaysfreyday @smbguy: You can execute it together, and then you'll find the right products when you need them. So I know I have the right people around me today. Very new friend of mine. He was introduced to me by former guests 2 times. Actually, my buddy and accountant, Jordan Crant. So I want you guys to meet my new friend. This is Lawrence Anthony.

00:07:07.990 --> 00:07:21.129 Steven Frey @alwaysfreyday @smbguy: He's the founder of go further coaching, and I know he's got 2 1st names. Don't worry. He's cool as hell. You could trust this guy. I know some people don't trust guys with 2 1st names. I don't trust guys that have the same 1st names as city, especially if I'm playing cards with them.

00:07:21.130 --> 00:07:49.099 Steven Frey @alwaysfreyday @smbguy: Lawrence is a 1 of one, a published writer, a former actor, an award-winning restaurant director, a soul cycle, enthusiast, and entrepreneur, as the founder of go further coaching Lawrence is a coach, consultant storyteller, problem, solver and listener. Probably one of the most important skills that people tend to forget about these days over his decade plus career in consulting entertainment and coaching Lawrence, partners with successful leaders, executives, brands, performers.

00:07:49.100 --> 00:08:04.339 Steven Frey @alwaysfreyday @smbguy: athletes, and entrepreneurs, to guide them in becoming the best versions of themselves as an award-winning coach, strategist, and entertainer, Lawrence has worked with numerous fortune 100 companies and coach individuals and teams to perform at their absolute peak love it.

00:08:04.340 --> 00:08:30.630 Steven Frey @alwaysfreyday @smbguy: Lawrence launched. Go further, coaching with a singular goal. To leave the world better by helping clients embrace their passion and purpose to create change. Dude! What a kindred spirit. I love this guy. You guys are gonna love him, too, with a diverse roster of clients that are some of the leading forces in their industries and Titans of success. One common thread is, they all trust Lawrence to get them to the next level they desire and tap into who they really are.

00:08:30.750 --> 00:08:38.259 Steven Frey @alwaysfreyday @smbguy: I have news for you guys. Some people are still figuring that out was my 44th birthday this week. I'm still figuring it out. I have a much better hold on it now, but

00:08:38.380 --> 00:08:53.020 Steven Frey @alwaysfreyday @smbguy: still figuring it out every day, Lawrence unlocks the greatness within each of his clients to help the entire team go further. Awesome, meeting him awesome getting to know him looking like an absolute rock star this morning, and in every headshot you're going to see that I flash up on the screen, Lawrence.

00:08:53.100 --> 00:08:55.290 Steven Frey @alwaysfreyday @smbguy: welcome to always Friday, brother great to have you here!

00:08:57.100 --> 00:09:01.319 Steven Frey @alwaysfreyday @smbguy: Don't forget you do have to come off mute before you talk. I should have mentioned that sorry.

00:09:01.320 --> 00:09:06.640 Laurence Anthony: Well, well, well, here we go. See, there's there's mute on the microphone, and then there's mute on the zoom.

00:09:07.835 --> 00:09:09.139 Laurence Anthony: We're double muted.

00:09:09.140 --> 00:09:10.160 Steven Frey @alwaysfreyday @smbguy: Doubles.

00:09:10.160 --> 00:09:11.210 Laurence Anthony: And absolute pleasure.

00:09:11.210 --> 00:09:15.273 Steven Frey @alwaysfreyday @smbguy: Trust me, man, I can't be silenced. Everybody has tried.

00:09:15.680 --> 00:09:19.478 Laurence Anthony: No one is silencing our communities, we we would find too much so. Yes.

00:09:19.750 --> 00:09:23.920 Steven Frey @alwaysfreyday @smbguy: Lawrence. I this is probably the 1st time, and

00:09:24.160 --> 00:09:26.080 Steven Frey @alwaysfreyday @smbguy: maybe maybe the second or 3rd time. Actually.

00:09:26.320 --> 00:09:33.790 Steven Frey @alwaysfreyday @smbguy: in the last 4 years, where I talked to you a couple of weeks ago. I instantly was like dude. I got to interview this guy on my show.

00:09:33.860 --> 00:09:57.610 Steven Frey @alwaysfreyday @smbguy: and I've been busy as hell trying to get these kids out of here. And I kept trying to meet up with you little times that didn't work out over the last couple of days. But you're a consummate professional. You're awesome at this. I've seen your content out there. You got tons of it. And, by the way, thank you for having so much awesome content posted out there. It just makes my life that much easier. I'd like you to share with everybody the little bit of the founder's journey. Talk to everyone about how you got where you are today.

00:09:58.770 --> 00:10:11.550 Laurence Anthony: It's a great question. 1st of all, I appreciate you making the time I appreciate having me on. I know you could have a world of people on with you. So it means a lot. Thank you for making the time. And you're right. We met

00:10:11.640 --> 00:10:18.870 Laurence Anthony: just under a month ago, and we immediately hit it off. And you know there are kindred spirits, and we definitely felt it. So I really appreciate it.

00:10:19.526 --> 00:10:20.440 Laurence Anthony: The journey.

00:10:20.520 --> 00:10:23.180 Laurence Anthony: you know, it's interesting. It's such a great question, because we all have one.

00:10:23.440 --> 00:10:30.570 Laurence Anthony: Yeah, right? We we all have a journey, and we all have. I like to call it books right, and we're all writing a book.

00:10:31.000 --> 00:10:31.890 Laurence Anthony: I like the, you know.

00:10:32.228 --> 00:10:35.610 Steven Frey @alwaysfreyday @smbguy: Might be an encyclopedia volume, if you remember the dam.

00:10:35.610 --> 00:10:41.629 Laurence Anthony: I do. I remember going down to my grandfather's basement and actually studying the encyclopedia. But one of my nicknames was Webster.

00:10:41.760 --> 00:10:43.009 Steven Frey @alwaysfreyday @smbguy: I love it.

00:10:43.280 --> 00:10:45.480 Laurence Anthony: For me. The journey has been

00:10:46.054 --> 00:10:49.129 Laurence Anthony: trying to find and remember who I am

00:10:49.420 --> 00:10:50.860 Laurence Anthony: right, and I think

00:10:50.880 --> 00:11:00.389 Laurence Anthony: that's 1 of the reasons. When I built this business one of the pillars was, Remember who you are. It was a 1st one, and I think oftentimes we forget who we are.

00:11:00.460 --> 00:11:23.609 Laurence Anthony: I genuinely believe we all know it to some extent, but things happen in the course of our lives. We run into obstacles, challenges whatever the case is, and then we tend to forget. I know it's going to make a lot of people laugh. The Lion King is how I base the business on. You know Simba is out in the forest. He's hanging out with one, and Pumba, you know he's a Kuna matarang all day, and eventually they come to him, and they say.

00:11:23.840 --> 00:11:30.579 Laurence Anthony: gotta remember who you are, his father says, remember who you are, and it's only them. When he remembers that he has a responsibility. That is my journey.

00:11:30.750 --> 00:11:44.420 Laurence Anthony: I've always known as a young kid that I really wanted to help people. My mother told me that when I was in kindergarten she said you should be a therapist, or there wasn't coaches back then, but she knew that I wanted to help people, something that I always wanted to do.

00:11:44.420 --> 00:12:08.019 Steven Frey @alwaysfreyday @smbguy: Hey, man, definitely not wrong. I got to draw some attention to a couple of your quotes while we're chatting today. Some of them look like they could be yours, some of them I've definitely heard before. But, hell! I'll give you credit for it today. What do I care? But this one is a fun one to me, and I've heard it plenty over the last couple of years. Ideation without execution is just hallucination, and this is a good kind of catalyst to get us moving here today, because

00:12:08.370 --> 00:12:11.320 Steven Frey @alwaysfreyday @smbguy: lots of these business owners, they have great ideas.

00:12:11.330 --> 00:12:16.700 Steven Frey @alwaysfreyday @smbguy: and you know they maybe they got some of the 1st couple of ideas that they had

00:12:16.950 --> 00:12:21.409 Steven Frey @alwaysfreyday @smbguy: into action somehow. And that's just how they've based their entire business model.

00:12:21.430 --> 00:12:23.690 Steven Frey @alwaysfreyday @smbguy: But they haven't necessarily

00:12:23.780 --> 00:12:51.549 Steven Frey @alwaysfreyday @smbguy: been able to execute on some of the next steps, like the secondary tertiary steps, and having a coach that could really give you that kind of impartial viewpoint, like an outsider looking in and being by your side, and not, as maybe a little bit divorced from the concept, they can really help give you the steps. 1, 2, 3, 4, 5 on how to execute what you're trying to do. And I think that the people who haven't kind of bought into the concept yet they really need to understand that.

00:12:52.160 --> 00:13:00.677 Laurence Anthony: Yeah, I'm glad I'm so glad you said that. And you know what. So I do love this quote, not mine. Most of the quotes that I do throw up are mine. This is one that I'm not gonna take credit for.

00:13:00.880 --> 00:13:02.409 Steven Frey @alwaysfreyday @smbguy: Folks, too, so you're perfect with me.

00:13:02.410 --> 00:13:03.150 Laurence Anthony: Luck.

00:13:03.470 --> 00:13:11.749 Laurence Anthony: Here's 1 that I will. So ideation without execution is a hallucination. I love that you said something. There is that a lot of business founders. A lot of individuals are folks

00:13:11.910 --> 00:13:16.149 Laurence Anthony: have the have the concept, have the strategy, but they don't necessarily have the execution

00:13:16.500 --> 00:13:24.359 Laurence Anthony: right? What I like to do is I like to place things into, and people into. Are you a kirk, or are you a spock? I'm very much a kirk.

00:13:24.460 --> 00:13:32.339 Laurence Anthony: right? And so, for all you trekkies out there. I'm not quite a trekkie, but I know I'm ingratiating myself with you right now. But but I'll ask that. Are you a kirk, or you spock.

00:13:32.340 --> 00:13:35.680 Steven Frey @alwaysfreyday @smbguy: It's gonna be definitely a William Shatner invitation somewhere in here. I could feel it or us.

00:13:35.680 --> 00:13:37.680 Laurence Anthony: And he's a fellow Canadian, you know. What's gonna happen.

00:13:37.680 --> 00:13:38.820 Steven Frey @alwaysfreyday @smbguy: Yeah, I know it's.

00:13:39.318 --> 00:13:41.810 Laurence Anthony: But once you know that

00:13:41.870 --> 00:13:49.370 Laurence Anthony: you're then able to understand. Okay, how do I move in business? I'm very much a kirk. So what do I mean by that when we talk about kirks? And Spock's

00:13:49.470 --> 00:13:59.190 Laurence Anthony: right. When you think about Captain Kirk. What are his attributes? He's bold, he's courageous, he's an adventurer. He is somewhat reckless. He's a risk taker, right?

00:13:59.210 --> 00:14:00.750 Laurence Anthony: He's quick on his feet.

00:14:00.770 --> 00:14:06.040 Laurence Anthony: and no matter what happens, he's almost always going to land on his feet. It's a great trait.

00:14:06.090 --> 00:14:07.329 Laurence Anthony: What is a spark?

00:14:07.400 --> 00:14:33.979 Laurence Anthony: I identify sparks as logic. They're very linear, they think strategy, math mathematics, everything can be counted and quantified right now. Why do you need both of those? What you'll tend to find with a lot of founders, right? Myself included, is that we're Kirk's right. We have the idea. We have the concept, and we are the dreamers. I often say I'm the person who will say, Let's get to the moon, and I'm going to get us there. However.

00:14:34.170 --> 00:14:46.500 Laurence Anthony: the spawks are the ones who are going to say I'm going to make sure that there's fuel in the engine. I'm going to make sure that the rockets are ready. Right? It means nothing to have the goal and the dream to get there. If you don't actually implement it.

00:14:47.040 --> 00:14:54.230 Steven Frey @alwaysfreyday @smbguy: 100% that might actually have to become a question of mind for the future. Are you a kirk, or are you a Spock. Don't worry. I'll give you credit for it every.

00:14:54.230 --> 00:14:55.699 Laurence Anthony: As long as you give me credit. I want all the credit

00:14:56.240 --> 00:14:57.300 Laurence Anthony: I want, all the credit.

00:14:57.300 --> 00:15:21.580 Steven Frey @alwaysfreyday @smbguy: Before Logan, the engineer, kills us. I don't know if you've been reading the chats. Logan, the engineer, is by far the most engaged engineer I've ever had when we were talking about. You can't silence me, he said honestly. We need a triple mute to keep Steven down mute, the Zoom mute the mic and duct tape his mouth dude that might still not do it. I'll eat the duck tape I'm like. I'm starving right now, but we got to take a quick break. We'll be right back with Lawrence Anthony once again. He's the founder of go further coaching. People stay with us.

00:17:37.920 --> 00:18:05.399 Steven Frey @alwaysfreyday @smbguy: Welcome back everybody. It's Friday. It's always Friday. It's almost time for my kids to leave for camp. Thank God! And it's me, Stephen fry your Smb. Guy, we are chatting with my new friend. Feels like a brother from another mother. Very quickly. Lawrence Anthony, he's the founder of go further coaching Lawrence before we kick off what I like to refer to as the method, segment, the science behind what you do. I like to sit out by my fire pit for a moment, and just kind of kick off everything with a little bit of perspective, right?

00:18:05.400 --> 00:18:12.380 Steven Frey @alwaysfreyday @smbguy: So there's a quick picture of my fire pit. It's 1 of the the prettier ones that I've taken along the way I got my goofball of a dog in the background.

00:18:12.470 --> 00:18:20.419 Steven Frey @alwaysfreyday @smbguy: This is something that I just asked you in the chat because I didn't have time to ask you. And it's been intriguing me ever since I started checking out your website.

00:18:20.520 --> 00:18:37.919 Steven Frey @alwaysfreyday @smbguy: I'm a people. 1st guy, I'm a relationship guy. And if we start reading a bunch of your testimonials which we're going to do at some point, because to me. It gives all the meat and potatoes of why someone needs a business coach, and why they in particular need you as their business coach, to really kick them off their butts into action.

00:18:38.140 --> 00:18:39.590 Steven Frey @alwaysfreyday @smbguy: Yep, this is

00:18:39.750 --> 00:18:48.170 Steven Frey @alwaysfreyday @smbguy: this. This can be a tough topic for some people to wrestle with, like the world in general needs better coaching, like I I.

00:18:48.170 --> 00:18:48.590 Laurence Anthony: Agreed.

00:18:48.590 --> 00:19:10.610 Steven Frey @alwaysfreyday @smbguy: I spent a lot of time in the last couple months coaching my daughter's softball team, coaching my daughter's basketball team, which I got to show you that episode, coach Keith Drysdale, shout out to Coach Keith at count the bucket. We did a great show together, and then my daughter's last basketball game was like the next weekend. He came down and hung out and did like a quick 30 min shooting drill with everybody. It was awesome.

00:19:10.640 --> 00:19:16.540 Steven Frey @alwaysfreyday @smbguy: but going back to the personal side of things every guest I've ever ever interviewed.

00:19:16.870 --> 00:19:20.550 Steven Frey @alwaysfreyday @smbguy: at least the 1st time I've interviewed them, because I've had some repeat offenders on the show.

00:19:21.010 --> 00:19:44.039 Steven Frey @alwaysfreyday @smbguy: I asked them 3 and a half questions, and I asked you the same ones regard like related to movies, TV. And music. I asked them, who's your favorite movie or TV show character? What's your favorite movie or TV show? And what's your favorite musical instrument? And who's the artist? You'd like to hear play it. One of the main reasons I do that is to get a little bit more of a personal picture, and like something that's not business related with them, and

00:19:44.360 --> 00:20:04.839 Steven Frey @alwaysfreyday @smbguy: for all intents and purposes I have been communicating with my brother Brian over the last 40 years and almost exclusively movie quotes. So it's something that connects us and a bunch of my friends on a different level than any of the conversations I have out there in the field. So I'd like to bring some of that fun. Here I was. I was shocked to find well, we're gonna save that for the end. But.

00:20:04.840 --> 00:20:05.680 Laurence Anthony: I promise.

00:20:05.680 --> 00:20:07.720 Steven Frey @alwaysfreyday @smbguy: You, we will get there. Don't worry. We're gonna get there.

00:20:08.520 --> 00:20:19.709 Steven Frey @alwaysfreyday @smbguy: But when I saw on your website that you describe your team members and yourself. You have that you got to tell me and the audience why you have that on there. Why, it's something that's kind of cool for you, and why you share that information too.

00:20:20.480 --> 00:20:23.850 Laurence Anthony: It's a great question. You know. There's there's a big history with that

00:20:24.840 --> 00:20:32.140 Laurence Anthony: and it's funny I haven't thought about this in a while. So you're getting me somewhat nostalgic and emotional here.

00:20:32.140 --> 00:20:34.020 Steven Frey @alwaysfreyday @smbguy: Really good at that. We warn you.

00:20:34.020 --> 00:20:42.409 Laurence Anthony: I grew up watching. We grew up, my brother and I, and then my sister came later. So the 3 of us grew up watching films with our mom.

00:20:42.870 --> 00:20:57.750 Laurence Anthony: And so movies were a big part of our lives, right? And I credit my mom for introducing me to film old black and white films modern, you know. She had a huge Vhs library.

00:20:58.140 --> 00:21:02.400 Laurence Anthony: and she was part of a subscription service. So she would get all these movies right. You remember those.

00:21:02.400 --> 00:21:03.160 Steven Frey @alwaysfreyday @smbguy: Won't be your house.

00:21:03.160 --> 00:21:03.960 Laurence Anthony: Columbia House. Yeah.

00:21:04.540 --> 00:21:12.269 Laurence Anthony: subscription services. And so I grew up just watching a lot of films with Mom. And it was. It was a great way for us to connect, and

00:21:12.560 --> 00:21:20.710 Laurence Anthony: I remember reading my 1st script. The 1st script that I read was Cameron Crows, Jeremy Mcguire, and I remember just thinking what a phenomenal script and it is. It is so phenomenal.

00:21:20.710 --> 00:21:21.480 Steven Frey @alwaysfreyday @smbguy: Dominant. Yeah.

00:21:21.930 --> 00:21:27.350 Laurence Anthony: And I just said, Well, I love writing, and that's how I got into writing. But I love film. And what a

00:21:27.430 --> 00:21:40.369 Laurence Anthony: this is. The underbelly is how the film starts. This is the foundation. And so for me, it started with my mom. And then, as I went through life, it was an easy way for me to relate to individuals, because I think we all relate to storytelling.

00:21:40.370 --> 00:21:42.090 Steven Frey @alwaysfreyday @smbguy: Yes, well, thank you. God.

00:21:42.090 --> 00:21:44.399 Laurence Anthony: Comic book whether it's a film.

00:21:44.780 --> 00:21:47.720 Laurence Anthony: It is the way that we communicate.

00:21:48.165 --> 00:22:10.269 Laurence Anthony: You know, you think about people who've gone through struggles gone through intense, intense pain. They've communicated through stories to pass that down. That means continuing either your religion or your culture race. Whatever the case is. Storytelling is a great way for us to connect with someone else.

00:22:10.490 --> 00:22:17.600 Laurence Anthony: and that's why we have it on the site is because one, I think it should be playful right? Anyone knows me. I'm playful right.

00:22:17.600 --> 00:22:26.740 Steven Frey @alwaysfreyday @smbguy: This picture says it all to me like I always say things like, if I'm not having fun. I'm not making money. Who doesn't want a business coach that's laughing this hard in their corner.

00:22:27.010 --> 00:22:46.840 Laurence Anthony: We we should. And you know it's it's 1 of my favorite things is when either in person or on a call my clients are laughing. I wanna laugh. And you know I I kinda describe myself a little bit like you know, Ted Lasso, there's maybe some patch Adams in there as well is, it should be fun. It should be fun. So that's why the quotes are on the page is because I want people to be able to relate

00:22:47.100 --> 00:22:57.399 Laurence Anthony: to us. I want people to be able to say, Oh, wow! These guys are fun. You know, these women are fun, and I think it's a good way to relate to teach a lesson through a story, but also to have a lot of fun.

00:22:57.720 --> 00:23:05.970 Steven Frey @alwaysfreyday @smbguy: So, in addition to the personal fun aspect, and just having a blast with the conversation the same way, my brother and I laugh at each other when we talk.

00:23:06.030 --> 00:23:15.490 Steven Frey @alwaysfreyday @smbguy: I also do superimpose the guest face onto all the answers and share them with everybody at the the end of the show. So there's a sneak peek for you. That's what you look like. Is Ted Lasso back to business here.

00:23:15.490 --> 00:23:23.720 Laurence Anthony: And you know I'll be remiss. I will be remiss if I didn't mention this, my brother and I, years ago during the pandemic, and this is where things really kind of

00:23:23.800 --> 00:23:25.980 Laurence Anthony: put me in a direction. And and it's made.

00:23:26.620 --> 00:23:29.189 Laurence Anthony: It's made its way to be a big part of my practice.

00:23:29.250 --> 00:23:33.419 Laurence Anthony: my brother and I launched a started and launched a podcast called I love that line

00:23:33.500 --> 00:23:35.709 Laurence Anthony: right? And we did it during the pandemic.

00:23:35.710 --> 00:23:36.280 Steven Frey @alwaysfreyday @smbguy: Test.

00:23:36.280 --> 00:23:38.230 Laurence Anthony: And we would, and we would

00:23:38.270 --> 00:23:42.080 Laurence Anthony: break down our favorite lines in movies every week.

00:23:42.220 --> 00:23:47.720 Laurence Anthony: And I mean some of these, some of these episodes somewhere, 30 somewhere like an hour and 10 min.

00:23:47.720 --> 00:23:50.879 Steven Frey @alwaysfreyday @smbguy: I feel like that could be like an entire weekend if we did it right.

00:23:50.880 --> 00:24:11.190 Laurence Anthony: Easily, easily, and it really resonated with a lot of people, and it meant a lot, and it was a great way for my brother and I to connect, just like you and your brother Brian. Right, you and Brian connect, and the highlight for me was getting our mom on an episode. And we did a two-parter with her. We did an episode and the movie was waiting to excel.

00:24:11.280 --> 00:24:12.970 Laurence Anthony: And what ended up.

00:24:13.300 --> 00:24:25.880 Laurence Anthony: Hey, let's have Mom on and talk about a big line. It ended up being a bit of a therapy session for the 3 of us, and we were able to talk about things that we never talked about before. That's why I believe in movie quotes. So I believe in storytelling is because

00:24:25.910 --> 00:24:28.519 Laurence Anthony: in the fun the Trojan horse.

00:24:28.520 --> 00:24:28.970 Steven Frey @alwaysfreyday @smbguy: Yes.

00:24:28.970 --> 00:24:30.609 Laurence Anthony: Feeling more about yourself.

00:24:30.610 --> 00:24:50.440 Steven Frey @alwaysfreyday @smbguy: There's a native American proverb that I share with people very often that says, Tell me a fact, and I'll learn. Tell me a truth, and I'll believe, tell me a story, and it will live in my heart forever. So I wholeheartedly share the sentiments while we have a couple minutes left in the methods. Segment, Mister Lawrence, I like the thought of calling you La, because that's where I was born, too. So.

00:24:50.440 --> 00:24:54.620 Laurence Anthony: La is great. La Works. So a lot of my clients and coach had friends. Call me La is great.

00:24:54.620 --> 00:25:14.759 Steven Frey @alwaysfreyday @smbguy: So this is an industry that has a lot of cool method behind it, and a serious amount of madness behind it, which we'll get into as well. But this is one. This little quote that's up here. Right? Incremental steps lead to exponential results. This is really important to me, and the whole coaching concept in general in my mind, because

00:25:14.960 --> 00:25:18.870 Steven Frey @alwaysfreyday @smbguy: everybody wants perfection and perfection doesn't exist.

00:25:18.910 --> 00:25:24.280 Steven Frey @alwaysfreyday @smbguy: My mom is what you would refer to as a neurotic perfectionist. She's typical neurotic Jewish mother, but.

00:25:24.474 --> 00:25:25.640 Laurence Anthony: Say, you're just a Jewish mother.

00:25:25.640 --> 00:25:49.439 Steven Frey @alwaysfreyday @smbguy: You're welcome. I'm right right there with you, baby. She's 70 years old, and she's put off certain things her whole life because she's afraid of the fact that she won't be able to make it perfect. And that's a lot of times what I mean by we can't get out of our own way, and we're our own worst enemy. So once again, I appreciate you having on the website exactly what you do. So talk to us a little bit in the brief method time we have left Lawrence, of

00:25:49.440 --> 00:26:00.880 Steven Frey @alwaysfreyday @smbguy: what you're doing, how you're doing it, and really how you're going to market for it. There's a lot of coaches out there. You are a standout performance in the short time that I've known you. So let's lay it on everybody. How you going to market, how you doing it?

00:26:01.010 --> 00:26:06.399 Laurence Anthony: Yeah, that's a great question. So from a method standpoint, right? I see these quotes here, and and these are mine. So.

00:26:06.400 --> 00:26:06.820 Steven Frey @alwaysfreyday @smbguy: Welcome!

00:26:07.028 --> 00:26:08.490 Laurence Anthony: I'm very, very proud to see my.

00:26:08.490 --> 00:26:10.030 Steven Frey @alwaysfreyday @smbguy: Give you a quarter every time I use it. Don't worry.

00:26:10.030 --> 00:26:29.050 Laurence Anthony: Thank you very much. For from method standpoint I like to break down the business and the business grown. We launched right. I launched last year, and it has evolved into what it is now. I launched last year, doing B to C coaching and b 2 b coaching, so, one on one coaching with individuals, executives, performers, artists, Ceos

00:26:29.520 --> 00:26:32.160 Laurence Anthony: across the board. Right? And

00:26:32.170 --> 00:26:49.660 Laurence Anthony: as business went on, I said, Okay, I want to make sure I'm in the right room. I always knew that I wanted to be in the room with big businesses and individuals, and very, very grateful. You know we signed United airlines this year, which was a big get to be the official coach for a team at United Airlines a big deal for us.

00:26:49.680 --> 00:26:53.729 Laurence Anthony: but for me we do. B, 2 B coaching. So B, 2 B coaching would be

00:26:53.770 --> 00:26:56.758 Laurence Anthony: the thing. The work that we do with United airlines, with

00:26:57.160 --> 00:27:12.549 Laurence Anthony: with car companies, or or with particular brands where we go in. And we can train their teams or sales teams or leaders or executives basically make sure everyone's aligned and get the company from where it is to where they want to be. Make sure that that vision is enacted right or whatever the goal is.

00:27:12.750 --> 00:27:13.230 Laurence Anthony: Let's.

00:27:13.230 --> 00:27:21.049 Steven Frey @alwaysfreyday @smbguy: So this quote that you have up there. And I love the b 2 b world man like, I listen. We're all people. First, st I'm the biggest proponent of that.

00:27:21.050 --> 00:27:28.810 Steven Frey @alwaysfreyday @smbguy: But you know, when, especially when you're getting to know these businesses, these businesses are comprised of people. So it's like, I always use this example. It's like you line up

00:27:28.810 --> 00:27:52.610 Steven Frey @alwaysfreyday @smbguy: 10 different plumbers or electricians. And you ask, what do they do? You're going to get a relatively similar story. But if you ask the founders journey like I did to you in the 1st segment, and you ask them kind of some stories from the field which we're going to get into in the next segment. You start getting everybody's kind of personal. Take on everything. You start to hear 10 very different stories, and each of them might make a different impact on you. And that's awesome. That's where the magic is. That's the Trojan horse, as you said.

00:27:53.170 --> 00:27:53.870 Laurence Anthony: You got it.

00:27:53.870 --> 00:28:15.159 Steven Frey @alwaysfreyday @smbguy: So this quote that you have up here. I wanted to draw some special attention, especially with Logan, the engineer in mind. So your identity doesn't define your integrity, your integrity defines your identity. Not only do I love this quote. I thought of Logan, the engineer, and I don't know if you saw this in the notes again, Lawrence Logan, the engineer, by far the most

00:28:15.210 --> 00:28:38.390 Steven Frey @alwaysfreyday @smbguy: engaged fun. Dropping quips in the chat type of dude he put in. There, he said. Listen, I'm a did system. I can barely remember who I am on a daily basis. I don't know if you know about did, and if I screw this up, Logan, you'll correct me later, but I think it's disassociative identity disorder. And when Logan 1st told me about it, it was the 1st time I'd heard of it, but I was immediately able to identify with it, and I was like.

00:28:38.390 --> 00:28:52.370 Steven Frey @alwaysfreyday @smbguy: Damn do I have the same disorder, and what I noticed, is something that we're going to get into in the next segment as we talk about the madness that surrounds your world is, I'm a big superpowers, Guy. The boys just came back on Amazon. Amazon. Original. I'm a big boys, Fan.

00:28:52.370 --> 00:28:52.949 Laurence Anthony: Like 4.

00:28:52.950 --> 00:29:08.069 Steven Frey @alwaysfreyday @smbguy: I'm big into superpowers, man, I ask a lot of people these days like, Oh, do you watch movie shows with superpowers? I do. I love it. I think it's cool, even if it's a fantasy world. It's like a fun fantasy world. Sometimes it's a totally terrifying fantasy world like episodes of the boys.

00:29:08.370 --> 00:29:21.589 Steven Frey @alwaysfreyday @smbguy: You know. I've always considered myself to be empathetic, especially when I'm doing some consultative work with my clients and prospects, and all of that, and I know you to a certain degree embody that as well. Lawrence. Right being an empath, is a superpower

00:29:21.790 --> 00:29:51.090 Steven Frey @alwaysfreyday @smbguy: for Logan the engineer. Not only do I stand by this quote, and you might have some type of condition that warrants some special attention and everything but man. To me you have a superpower. You have empath superpower the same way I do. I like to think of myself in different contexts. A lot of movies and TV shows and things like that. I love musicians. I'll often think of myself as all of those types of folks, and trying to embody the things that they do. But

00:29:51.230 --> 00:29:58.669 Steven Frey @alwaysfreyday @smbguy: yeah, in a lot of ways, Logan, the engineer, that could be a superpower, and some folks who are business owners and leaders

00:29:59.060 --> 00:30:08.389 Steven Frey @alwaysfreyday @smbguy: same kind of thing they might be lacking that empathy to really identify with the people around them. And it's it. They might just be lacking the superpower of understanding

00:30:08.550 --> 00:30:19.519 Steven Frey @alwaysfreyday @smbguy: things through other people's eyes. They might get really tunnel visioned about it, and a lot of times that prevents growth from happening, you get a business coach in the saddle. You get a Lawrence Anthony by your side

00:30:19.570 --> 00:30:25.149 Steven Frey @alwaysfreyday @smbguy: you're able to overcome a lot of those obstacles, and there lies a lot of opportunity. We need to take a break.

00:30:25.340 --> 00:30:30.899 Steven Frey @alwaysfreyday @smbguy: We'll be right back with La Lawrence Anthony. He's the founder of go further coaching people stay with us.

00:32:37.390 --> 00:33:02.320 Steven Frey @alwaysfreyday @smbguy: Welcome back to always Friday with me, Stephen Fry, your Smb. Guy, it is not just me. It is me with my new friend, Lawrence Anthony. He is the founder of. Go further coaching Lawrence. I love acronyms. I love any sort of mnemonic device that really helps folks remember things and kind of keep it closer to their hearts and everything, and our text back and forth, going back and forth.

00:33:02.320 --> 00:33:27.109 Steven Frey @alwaysfreyday @smbguy: I was like, wait a minute. You got to tell me what this killier ants thing is. My buddy was out of town for a couple days, asked me to go feed his cat, and I went up into the loft of his house, where the cat hangs out, and there was a bowl of a couple of shreds of food left, and a bunch of ants that made their way into the house. And I'm just like all I had in my head was the horror movie of stomping on all these ants while my buddy was out of the house. But you know this is this is the madness portion of the show. So

00:33:27.220 --> 00:33:39.909 Steven Frey @alwaysfreyday @smbguy: this is where we talk about the stories from the field, and this one I kind of wanted to talk about in your method segment a little bit, but you know, as we were just kind of kicking around in the chat, and and by text, or whatever like the the ants

00:33:39.950 --> 00:33:42.660 Steven Frey @alwaysfreyday @smbguy: kill you, that we kill our ants with pets.

00:33:42.880 --> 00:33:59.139 Steven Frey @alwaysfreyday @smbguy: and I want you to talk to everybody a little bit about what these acronyms mean. By the way, don't forget to come off mute 1st studies show that we can't hear you when you're on mute. I've done extensive research on this. Okay, I want you to talk a little bit about. We kill this idea. We kill our ants with pets.

00:34:01.160 --> 00:34:12.480 Laurence Anthony: Absolutely, absolutely so. This was actually coined by Dr. Daniel. Amen. In the nineties this notion of ants ants stand for automatic negative thoughts

00:34:13.230 --> 00:34:16.039 Laurence Anthony: right. And so he developed this

00:34:16.130 --> 00:34:32.079 Laurence Anthony: when he realized he was dealing with, you know, in some very difficult sessions, with suicidal patients or teenagers who are in turmoil, or just people who were constantly in conflict. And and these negative thoughts were coming up right? And so what would happen is he said, okay.

00:34:32.400 --> 00:34:38.589 Laurence Anthony: What he was seeing was, folks would have these negative thoughts, and it would almost be the 1st thought that would come to mind.

00:34:38.590 --> 00:34:39.030 Steven Frey @alwaysfreyday @smbguy: Yeah.

00:34:39.030 --> 00:34:46.169 Laurence Anthony: And then that thought would end up taking residence. I'm gonna use a quote for you, right? A movie quote, because I know you love them. This would be right up your alley.

00:34:46.179 --> 00:34:46.779 Steven Frey @alwaysfreyday @smbguy: Maybe they've got.

00:34:46.780 --> 00:34:48.629 Laurence Anthony: Leo Leo, and inception right.

00:34:48.630 --> 00:34:49.710 Steven Frey @alwaysfreyday @smbguy: And let's call up.

00:34:49.719 --> 00:34:57.179 Laurence Anthony: Right. And Cobb says, I think the movie even opens with an idea once planted in the mind is most powerful thing.

00:34:57.339 --> 00:34:58.869 Laurence Anthony: because you can't get rid of it.

00:34:59.229 --> 00:35:01.299 Laurence Anthony: And this is what I tend to find

00:35:01.379 --> 00:35:06.349 Laurence Anthony: with my clients, my patients who my clients who have automatic.

00:35:06.350 --> 00:35:09.850 Steven Frey @alwaysfreyday @smbguy: And then no, no, dude. I almost consider them patience at this point, but I like where you're at.

00:35:10.101 --> 00:35:12.620 Laurence Anthony: A doctor, but yes, right. And so with my clients.

00:35:12.620 --> 00:35:14.759 Steven Frey @alwaysfreyday @smbguy: Shirt that says, Trust me, I'm a doctor. By the way, it's 1 of my favorite.

00:35:15.124 --> 00:35:18.400 Laurence Anthony: Very scary. If you're gonna be performing on anyone.

00:35:19.350 --> 00:35:24.400 Laurence Anthony: a lot of my clients and they'll see those negative thoughts will come up. They'll be the 1st thought.

00:35:24.600 --> 00:35:31.559 Laurence Anthony: And then, just like an idea, it gets rooted in the mind, and that becomes either the story they tell

00:35:31.610 --> 00:35:32.890 Laurence Anthony: or the identity.

00:35:32.910 --> 00:35:43.010 Laurence Anthony: And we're now having to work in reverse. Right? So automatic automatic negative thoughts are very common. What I tell everyone is, instead of trying to ignore them.

00:35:43.510 --> 00:35:44.660 Laurence Anthony: identify them.

00:35:44.750 --> 00:35:54.350 Laurence Anthony: I went through this yesterday with a client, and it was a phenomenal session, and we went through the wheel of emotions. What are you feeling? What's going on

00:35:54.530 --> 00:36:09.139 Laurence Anthony: being being able to label. Those feelings are super important, because then, once you do, then we could bring the pets in. You have to be able to label and acknowledge the automatic negative thoughts that you're experiencing. You have to be able to acknowledge why you're feeling the way you are, and then

00:36:09.170 --> 00:36:13.810 Laurence Anthony: we bring in the pets and pets, stands for positive, empowering thoughts.

00:36:13.990 --> 00:36:26.039 Laurence Anthony: So an example might be on Macneg of thought is, you know, I'm not good at this job. I'm a complete failure. I'm new at the job. They hired me. They're gonna realize that they made a mistake. Okay, that's a common.

00:36:26.290 --> 00:36:48.759 Laurence Anthony: respectable thought right. Is that the story you're telling yourself? Or is that the truth? Regardless? It is what is rooted in your mind. So then we bring in some positive, empowering thoughts. Well, I was hired. So 1st of all, they want me here. Second, if you get a promotion, they clearly believe in me. If you go on a field trip with the CEO or the Coo. They think enough of me that I should be there right

00:36:48.820 --> 00:36:59.850 Laurence Anthony: and start looking at the past when I've encountered other challenges, have I overcome them? Positive, empowering thoughts are a direct way for us to kill the ants? Yep.

00:36:59.850 --> 00:37:07.550 Steven Frey @alwaysfreyday @smbguy: But I mean again, the mantra of talkradio, NYC uplift, educate and empower all positivity right? And it's

00:37:07.780 --> 00:37:32.720 Steven Frey @alwaysfreyday @smbguy: it's as simple as the language you use sometimes. I don't know if you've noticed this, too, Lawrence. And I've been through some of these types of trainings. 1st of all, I went through a training that was kind of geared towards corporate America. But it was done by an improv comedian, and it's just it's again having fun smiling, but most importantly, being able to think on your feet and present a fun version of yourself that creates gravity and animal magnetism where everybody

00:37:32.720 --> 00:37:38.000 Steven Frey @alwaysfreyday @smbguy: wants to kind of be around you and hang out and have some of those really positive feelings.

00:37:38.290 --> 00:37:55.299 Steven Frey @alwaysfreyday @smbguy: And yet there are people who out there still. They have some bad juju following them, and they say things in such a way, where it's especially nowadays. That's very off-putting and creates division. That's probably my number. One thing is, I'm creating connection. Everywhere I go.

00:37:55.330 --> 00:37:57.910 Steven Frey @alwaysfreyday @smbguy: What's the big point of creating division.

00:37:58.010 --> 00:38:08.690 Steven Frey @alwaysfreyday @smbguy: like people trying to feel better about themselves by belittling others? Or you have a different viewpoint or a different race or religions like. I've never had any room in my life for that ever.

00:38:10.370 --> 00:38:16.050 Laurence Anthony: Well, you know, it's because you're a self-evolved individual is also self-aware.

00:38:16.250 --> 00:38:22.939 Laurence Anthony: But it's a great question for me. And this is why, in my bio. I when I when I 1st started I wrote.

00:38:23.170 --> 00:38:26.870 Laurence Anthony: I'm not a speaker. I'm a listener. Yes, I can speak

00:38:27.190 --> 00:38:29.019 Laurence Anthony: right. I can speak all day.

00:38:29.390 --> 00:38:38.060 Laurence Anthony: but to me the attribute is, listen. I think we have too many speakers and not enough listeners. Right? Going back to what you talked about with empathy.

00:38:38.060 --> 00:38:38.480 Steven Frey @alwaysfreyday @smbguy: Yes.

00:38:38.480 --> 00:38:44.639 Laurence Anthony: And I built my whole practice on empathy. Right? It is this notion of. Can I put myself

00:38:44.670 --> 00:38:55.350 Laurence Anthony: in someone else's shoes? You talk about division. Right? You're here to build connection where others build division. We build division because we're trying to convince others of our point of view, or

00:38:55.380 --> 00:38:58.319 Laurence Anthony: we're trying to enact our position.

00:38:58.650 --> 00:39:00.119 Laurence Anthony: We build connection

00:39:00.220 --> 00:39:16.009 Laurence Anthony: when we just say I'm willing to understand. The purpose of debate and discourse is not to convince anyone that you're right or they're wrong. It is simply to understand the other person's perspective. And that's where the division comes in. We don't do that. If we were able to do that.

00:39:16.220 --> 00:39:19.679 Laurence Anthony: We tend to see a complete decrease in conflict.

00:39:20.470 --> 00:39:36.869 Steven Frey @alwaysfreyday @smbguy: So that brings me to another point and thought a lot of times, you know. And this is common, right? People avoid things because they're gonna fail. They get passive, aggressive because they like to avoid conflict. One of my leaders from a job I had a long time ago.

00:39:37.020 --> 00:39:42.540 Steven Frey @alwaysfreyday @smbguy: he said. There is such a thing as positive conflict, and I've tried to kind of emanate that

00:39:42.740 --> 00:39:55.790 Steven Frey @alwaysfreyday @smbguy: as much as possible, because once you really kind of evaluate those automatic negative thoughts, and you recognize them. You identify them and you can create some positivity around it. It makes the conflict

00:39:55.830 --> 00:40:08.219 Steven Frey @alwaysfreyday @smbguy: take on a whole different kind of tone, and there can be some wonderful strides made from some positive conflict that comes back to another thing of people are still always looking for

00:40:08.250 --> 00:40:12.340 Steven Frey @alwaysfreyday @smbguy: perfection, and that doesn't happen. It's incremental steps. It's progress

00:40:12.570 --> 00:40:17.110 Steven Frey @alwaysfreyday @smbguy: in the same vein you had. This posted on the site.

00:40:17.270 --> 00:40:18.839 Steven Frey @alwaysfreyday @smbguy: Pressure is a privilege.

00:40:18.840 --> 00:40:25.430 Laurence Anthony: Before we get to that I want to. I want to address something you said. There, you said conflict right? And if you go back to that. I want to ask you a question when you think about conflict.

00:40:25.540 --> 00:40:32.510 Laurence Anthony: Right? What's the other word that comes with conflict? What is the feeling? What is the feeling? Rather, that comes with with.

00:40:32.510 --> 00:40:34.059 Steven Frey @alwaysfreyday @smbguy: Fighter, fighter, flight.

00:40:34.430 --> 00:40:35.400 Laurence Anthony: Discomfort.

00:40:35.770 --> 00:40:37.490 Steven Frey @alwaysfreyday @smbguy: Discomfort. Yeah, no, it's it's yeah.

00:40:37.490 --> 00:40:54.960 Laurence Anthony: Conflict, for most people think about it. When you see a, A, an a couple arguing right in public, or you're at a family dinner right? And you're not like you're a guest at a family dinner. You're at the wedding, and you see, conflict. What does it make everyone feel? It makes everyone feel uncomfortable. There's a reason for that, of course, but to me conflict

00:40:55.418 --> 00:40:57.510 Laurence Anthony: part of that is discomfort.

00:40:57.510 --> 00:40:57.980 Steven Frey @alwaysfreyday @smbguy: Yes.

00:40:57.980 --> 00:40:59.860 Laurence Anthony: It is okay to be uncomfortable.

00:41:00.390 --> 00:41:03.880 Steven Frey @alwaysfreyday @smbguy: Yes, life begins at the end of your comfort zone.

00:41:03.880 --> 00:41:04.610 Laurence Anthony: Absolutely.

00:41:04.610 --> 00:41:06.729 Steven Frey @alwaysfreyday @smbguy: How many people you know that stand by that.

00:41:06.870 --> 00:41:12.730 Laurence Anthony: Absolutely right. So for me, positive conflict is, hey? Is this uncomfortable? It is so. How do we

00:41:12.740 --> 00:41:18.250 Laurence Anthony: process and deal with this level of discomfort. And how do we move to a place where we're both comfortable?

00:41:18.270 --> 00:41:21.040 Laurence Anthony: That's where the conflict is. That's cause of conflict to me.

00:41:21.350 --> 00:41:46.119 Steven Frey @alwaysfreyday @smbguy: Even going back to the improv comic right? Like just little tweaks and verbiage. Right? I've always been a big George Carlin guy, not because he was funny as hell, which he was, but just because a Master Wordsmith language artist, able to weave words like nobody else, even just as simple when you're bullshitting with people and talking, saying if you're trying to agree with them, and then provide another perspective

00:41:46.270 --> 00:41:48.850 Steven Frey @alwaysfreyday @smbguy: if you say yes, but

00:41:49.090 --> 00:41:53.099 Steven Frey @alwaysfreyday @smbguy: that immediately switches the conversation to a kind of a negative tone.

00:41:53.250 --> 00:41:56.139 Steven Frey @alwaysfreyday @smbguy: But if you say yes, and

00:41:56.170 --> 00:42:17.320 Steven Frey @alwaysfreyday @smbguy: it's like a positive, forward-looking type of feeling people like again, it's not what you say. It's how you say it. It's how you make people feel, and it's how they engage with you. After the conversation which my company is engaged, Peo. So I love saying that so no pun intended anytime. I'm having conversation with people about that. But I mean, this is.

00:42:17.320 --> 00:42:31.299 Steven Frey @alwaysfreyday @smbguy: this is big stuff, right like this is sometimes, like, again, really helping the soft skills side of things like helping people to really kind of recognize the humanity instead of making some type of corporate machine of their own brand. It's a big deal man.

00:42:31.790 --> 00:42:50.680 Laurence Anthony: I think it's everything, Steven, to be honest with you. I really do think it's everything. I think for a long time we've had this notion that in order to be a successful business or a successful individual or corporation, it needs to be void of empathy, and it needs to be right. It needs to be very cold and calculated

00:42:50.750 --> 00:42:54.159 Laurence Anthony: again, Kirk and Spark. We need both.

00:42:54.410 --> 00:42:56.049 Steven Frey @alwaysfreyday @smbguy: Need, both everything.

00:42:56.501 --> 00:42:59.210 Laurence Anthony: To do is to inject empathy.

00:42:59.320 --> 00:43:03.489 Laurence Anthony: kindness, and just respect into the business.

00:43:03.490 --> 00:43:25.870 Steven Frey @alwaysfreyday @smbguy: And with my Adhd, I'm always going to say that I'm everybody, because I know how to play all those roles, and I love the idea of identifying who they are and incorporating the best versions of everybody. But hey, that's just me. I'm not able to focus on one of those traits. I like to look at the whole picture, and how everything comes together before we cut to break here. The idea of pressure is a privilege. This is a big one to me, too, because

00:43:26.590 --> 00:43:48.870 Steven Frey @alwaysfreyday @smbguy: I'm a big, big believer that life's hardest lessons like the ones that really test your wits like what doesn't kill you makes you stronger type of thing. Those are the best types of life lessons, business lessons, whatever they are, they're the ones that really get you to focus and really get you to humble yourself, and maybe even be a little vulnerable here and there, which is also where a lot of magic happens

00:43:48.870 --> 00:44:03.180 Steven Frey @alwaysfreyday @smbguy: again. We've talked about this a couple of times here and there throughout this discussion the whole idea! What if I fail? What if you don't? It's just an equal positive reaction. That's very simple stuff that a lot of times people just completely ignore.

00:44:03.720 --> 00:44:07.089 Laurence Anthony: I mean, that's an amazing example of an ant and a pet right there, right.

00:44:07.090 --> 00:44:08.500 Steven Frey @alwaysfreyday @smbguy: Yeah, exactly.

00:44:08.500 --> 00:44:19.340 Laurence Anthony: That is right. There an ant comes up. What if I fail? I'm going to fail. Okay, positive, empowering thought. What if I don't at least asking that question. And I have to credit Billie Jean King with that quote.

00:44:19.620 --> 00:44:21.350 Laurence Anthony: pressure is a privilege not mine.

00:44:21.520 --> 00:44:22.360 Laurence Anthony: But it's a normal.

00:44:22.360 --> 00:44:22.760 Steven Frey @alwaysfreyday @smbguy: Good, one.

00:44:22.760 --> 00:44:28.020 Laurence Anthony: Phenomenal quote. It's a phenomenal quote, and ultimately what what she is saying and what she said there was.

00:44:28.340 --> 00:44:30.110 Laurence Anthony: If you feel pressure.

00:44:30.290 --> 00:44:36.330 Laurence Anthony: it's because there's an opportunity. And I'm gonna take that and just add and go further with that punish and.

00:44:36.330 --> 00:44:37.210 Steven Frey @alwaysfreyday @smbguy: Bootleys, yeah.

00:44:37.210 --> 00:44:39.060 Laurence Anthony: If you feel pressure.

00:44:39.170 --> 00:44:43.390 Laurence Anthony: it's an opportunity to go further. It's an opportunity.

00:44:43.410 --> 00:44:45.339 Laurence Anthony: That's why the pressure exists.

00:44:45.340 --> 00:45:01.149 Steven Frey @alwaysfreyday @smbguy: Way to weave in the company. Name baby. I like it so a couple of things. 1st of all, I want to explain, because I don't know if I did before in the world of superheroes. If you guys watch an old episode of heroes, the old show by Tim Kring that was on the air from 2,006 to 2,009.

00:45:01.150 --> 00:45:02.210 Laurence Anthony: Nbc.

00:45:02.210 --> 00:45:17.370 Steven Frey @alwaysfreyday @smbguy: Yeah, one that I actually liked back in the day. And then the story went all kinds of haywire and trailed off significantly. But they actually did a good job of explaining what an empath's power is, and really simply put an empath absorbs the power of other superheroes around them.

00:45:17.490 --> 00:45:18.800 Steven Frey @alwaysfreyday @smbguy: And somebody who

00:45:19.270 --> 00:45:32.970 Steven Frey @alwaysfreyday @smbguy: really is kind of in tune with empathy. They understand what's going on with the people around them, and are able to see the world through their eyes. That might be the simplest way I could put it. You agree.

00:45:33.170 --> 00:45:35.340 Laurence Anthony: No, I'd have to agree, because

00:45:35.450 --> 00:45:38.769 Laurence Anthony: it means that I'm just willing.

00:45:38.860 --> 00:45:44.020 Laurence Anthony: I'm willing to see how someone else might see it. It doesn't mean, by the way.

00:45:44.140 --> 00:45:46.949 Laurence Anthony: some people believe that that means agreeing. It doesn't mean

00:45:47.230 --> 00:45:49.250 Steven Frey @alwaysfreyday @smbguy: Doesn't mean agreeing just means seeing what they see.

00:45:49.250 --> 00:45:51.219 Laurence Anthony: Just means seeing cause you can.

00:45:51.220 --> 00:45:56.680 Steven Frey @alwaysfreyday @smbguy: See you could see what they see, and still disagree with it, and keep a very respectable positive conversation.

00:45:57.230 --> 00:46:07.899 Laurence Anthony: Here's the thing if someone were to, if we were on a ship, and and we were looking out into the horizon, and we're looking for something, and someone to our left gives us a pair of binoculars and says, Take a look at this.

00:46:08.140 --> 00:46:27.339 Laurence Anthony: or take a look at what's in front of us. Do you see this? If we were to immediately to say No, I don't want to look at the binoculars. No, I'm good. I don't want to look at that. That's what a lack of empathy is right. It is the unwillingness to even just put on the binoculars and be willing to see what is ahead of us. You might be able to say, you know what? I don't see that.

00:46:27.370 --> 00:46:29.820 Laurence Anthony: Okay, great, but at least put the binoculars on.

00:46:29.820 --> 00:46:52.219 Steven Frey @alwaysfreyday @smbguy: At least put the binoculars on. Speaking of discomfort. I'm sure, Logan, the engineer, is getting a little uncomfortable, because we're a little bit over for break time. However, I'm starting to feel the need to share Logan's comments on every segment that I do, moving forward. If he's got a couple of them picking out the best one but Lawrence. What he put in the chat was, the thought of Stephen being a doctor gives me an immense discomfort and a large feeling of white coat, syndrome.

00:46:52.466 --> 00:46:54.689 Laurence Anthony: Scared at the notion. I'm scared at the notion.

00:46:54.690 --> 00:47:06.789 Steven Frey @alwaysfreyday @smbguy: However, my shirt that says, Trust me, I'm a doctor is right on. That's totally my style. We got to take a break. We'll be right back with Lawrence. Anthony, my man, la! He is the founder of go further coaching. You guys got to stay with us people. This guy's magic. Be right back.

00:49:14.840 --> 00:49:38.979 Steven Frey @alwaysfreyday @smbguy: Welcome back to always Friday with me, Stephen Fry, your Smb. Guy, we are chatting with the one, the only Lawrence Anthony. He is the founder of go further coaching. I hope you people have been listening the whole time, because this guy's spewing just pure magic here on the air on always Friday. I'm going to have to have him back at some point, Lawrence, since I told you my brother's name, and you're my brother from another mother. I would consider at this point, what's your brother's name?

00:49:39.590 --> 00:49:51.140 Laurence Anthony: I have a brother Darren and a sister, Tanya, and we're all. We're all very close. The siblings. We're all close, but you know they? They give me a lot of Flack because I'm the firstborn. So they.

00:49:51.140 --> 00:49:51.990 Steven Frey @alwaysfreyday @smbguy: Oh, me too!

00:49:51.990 --> 00:50:07.290 Laurence Anthony: Well, there you go. See, that makes sense. You do have firstborn energy. So when I here's a funny story, when I walk into the house in Toronto. My mom will play the Lion King themes on, because she knows that my grandpa's just like well, he's back. He's back. So I'm Simba and Grandpa.

00:50:07.290 --> 00:50:08.109 Steven Frey @alwaysfreyday @smbguy: Nice. I love it.

00:50:08.110 --> 00:50:09.459 Laurence Anthony: I never the end of it.

00:50:09.460 --> 00:50:33.430 Steven Frey @alwaysfreyday @smbguy: I love it. It's funny. One of my buddies went to go see the Lion King this week, as I called him, as I kept forgetting that some people had off for Juneteenth. My type of stuff is very entrepreneurial and stuff that I do. So I feel like I'm never off, and I'm crazy. I booked a meeting by the Jersey shore on Wednesday, and I was like, Wait a minute. There's a lot of people who might be off, so I'm never getting out of here. I'm stuck in a ridiculous amount of beach traffic.

00:50:33.610 --> 00:50:53.770 Steven Frey @alwaysfreyday @smbguy: but I did see my brother for father's day. We hung out at my parents' house, and good time. He lives Northern Jersey, Bergen County, so he's about 60 miles away from me, and that's not really a huge deal to me. I've driven all over creation, but for some reason I don't get to see him all that often. But I did wear a new shirt to my parents house

00:50:53.840 --> 00:50:57.730 Steven Frey @alwaysfreyday @smbguy: just to poke fun at him, cause it was. You know I can't help myself.

00:50:57.730 --> 00:50:58.115 Laurence Anthony: Course!

00:50:58.500 --> 00:51:27.409 Steven Frey @alwaysfreyday @smbguy: So we took a long time in our segments, and that usually happens when we're having a blast. I hope you've been having a blast, Mister Anthony, but this is the message part of the show. When I drew my initial logo way back, when with the logo maker, I said, from weekend insight to Monday impact. That's what I'm really looking to get people mobilized on here again. I hope they've been listening the whole time because you got some gold around you for sure. But if they haven't the goal with this segment, the message segment is, drop some soundbites on everybody, so that

00:51:27.410 --> 00:51:30.039 Steven Frey @alwaysfreyday @smbguy: they'll remember them on Monday.

00:51:30.040 --> 00:51:51.649 Steven Frey @alwaysfreyday @smbguy: and again my kids are leaving on Sunday morning. There's a very high probability there will be champagne bottles popped. It used to be like all tears and everything. When they left for camp. The parents have definitely evolved since last year, for sure, but after the cocktails and the softball and potential golf if it cools off outside for the weekend, we want you to drop some sound bites on everybody

00:51:51.650 --> 00:52:06.360 Steven Frey @alwaysfreyday @smbguy: to really get them thinking and get them engaged. Come Monday morning and to give you a call and fill in the contact me stuff on your website, gofurthercoaching.com so that they reach out to you, and they engage with you. So let's hear some good messaging baby. Lay it on us.

00:52:06.700 --> 00:52:11.490 Laurence Anthony: And you know what. I'm glad you asked this and it it's interesting that our

00:52:11.570 --> 00:52:18.429 Laurence Anthony: and fun that our interview is coming right after a call I had with someone I deeply respect, and

00:52:18.980 --> 00:52:26.970 Laurence Anthony: it was the second the second time I've had to say this to to a client, but I stand by, and it's funny that you asked this so. And I can lead with this because it's very fresh.

00:52:28.020 --> 00:52:30.319 Laurence Anthony: You're not too old. It's not too late.

00:52:30.960 --> 00:52:31.940 Steven Frey @alwaysfreyday @smbguy: Yep, 100%.

00:52:31.940 --> 00:52:50.850 Laurence Anthony: It's not too old. It's not too late. I think one of the biggest challenges that we face in our modern time is this notion of. If I have not achieved success by a certain age, I'm a failure. If I'm not where I thought I was going to be, I'm a failure, or I'm too old. It's too late.

00:52:51.790 --> 00:53:12.770 Laurence Anthony: you know. It's absurd, right especially now, and you know the 1st thing my 1st post of the year, my 1st reel of the year, I said, it's day one. It's day one. If you want to start start today. And I talked about Martha Stewart not starting until she was in her forties. Sam Jackson didn't get his 1st breakout role until he was like 43 right.

00:53:12.770 --> 00:53:16.440 Steven Frey @alwaysfreyday @smbguy: Colonel Sanders was 66, I think, when Kentucky fried chicken stars.

00:53:16.440 --> 00:53:20.940 Laurence Anthony: There you go. There you go right, and a pillar of the fried chicken community right.

00:53:20.940 --> 00:53:22.089 Steven Frey @alwaysfreyday @smbguy: Oh, yeah. Bill.

00:53:22.090 --> 00:53:33.539 Laurence Anthony: So this notion of it's too late, or I'm behind the ball wrong. So that's important to me. It's not too old. You're not too old. It's not too late. That's a big one, something that I really try and reinforce.

00:53:33.580 --> 00:53:42.889 Laurence Anthony: You're gonna see a real next week that I'm really happy with, and it's something that's been on my mind for quite some time. And I've I've coined this term. Is it the boat, or is it the storm.

00:53:43.610 --> 00:53:44.310 Steven Frey @alwaysfreyday @smbguy: Yep, and.

00:53:44.310 --> 00:53:49.160 Laurence Anthony: The reason I think this is important is because anytime we experience conflict or challenges in our lives.

00:53:49.190 --> 00:54:04.140 Laurence Anthony: the tendency is to start questioning the boat. Maybe I'm on the wrong path. Maybe there's something wrong with the boat, Aka. There's something wrong with me. Maybe I'm damaged. You know what. I should just throw the boat away. It's the wrong boat. Instead of saying.

00:54:04.320 --> 00:54:24.680 Laurence Anthony: you know what? There are external factors that are causing me to feel pressure that are impacting the boat. Maybe the water is choppy, the wind is rough. Whatever the case is, ask yourself, is it the external factors? Or is it me? Oftentimes it is how we are responding, or boat is responding to the external factors.

00:54:24.680 --> 00:54:32.730 Steven Frey @alwaysfreyday @smbguy: But that's another one that I use all the time in the show is that even the word respond is more positive than the word react

00:54:33.010 --> 00:54:42.499 Steven Frey @alwaysfreyday @smbguy: like you think I had a bad reaction to this food. I had a bad reaction to this medicines. It's like responsiveness. Kind of indicates that there's an engineered

00:54:42.500 --> 00:55:07.480 Steven Frey @alwaysfreyday @smbguy: tailored solution to an issue. That kind of keeps everything in that positive light, and that kind of brings me to where I want to kind of wrap this up with. I was talking about improv comedy before, and that being a good way to train people and help them think on their feet. I saw this picture of you might have a bit of speaking engagement which, by the way, Lawrence, Anthony is open for gofurtercoaching.com. Look on his Instagram. He's open for coaching on coaching and speaking on various topics.

00:55:07.480 --> 00:55:22.170 Steven Frey @alwaysfreyday @smbguy: but this almost looked like you were doing a set in a nightclub of stand-up comedy, and it looked a little dark, but I wanted to show everyone the picture, because one of the comments on your site, one of the quotes says, don't dim your light. And to me this kind of goes right along with

00:55:22.220 --> 00:55:40.149 Steven Frey @alwaysfreyday @smbguy: don't create division like create connection. If somebody's light is shining and it might even be dimming a little bit. Don't shut it off, don't cut them off, pump them up, empower them, brighten the light. It only stands to really help you and other people around you, no matter what.

00:55:40.750 --> 00:55:48.059 Laurence Anthony: So glad you said that. And the word you use there was empower, and I'm gonna give you another nerd reference. I've given you some trekkies. Here, let's go.

00:55:48.060 --> 00:55:49.369 Steven Frey @alwaysfreyday @smbguy: Love, nerd references.

00:55:49.370 --> 00:55:58.990 Laurence Anthony: There we go. Let's go to the one of the goat. One of the goat quotes in the nerd world with great power comes greater responsibility. Right and Uncle Ben right.

00:55:59.180 --> 00:56:01.730 Steven Frey @alwaysfreyday @smbguy: And actually, before that teen wolf.

00:56:02.580 --> 00:56:08.440 Steven Frey @alwaysfreyday @smbguy: go back and watch it. From 1985 teen wolf Harold Howard said that to Scott Howard.

00:56:08.730 --> 00:56:11.799 Laurence Anthony: Dean Wolf was after Spider-man. Have you lost your mind?

00:56:11.800 --> 00:56:16.300 Steven Frey @alwaysfreyday @smbguy: Well, after what with the original spider-man, was 2,002.

00:56:16.300 --> 00:56:17.959 Laurence Anthony: So amazing. Fantasy number 50.

00:56:17.960 --> 00:56:22.879 Steven Frey @alwaysfreyday @smbguy: Okay. Okay? So that's why I thought you were. I thought you were talking about Open Ben from Spider-man 2,002.

00:56:22.880 --> 00:56:23.250 Laurence Anthony: Out, to.

00:56:23.250 --> 00:56:27.949 Steven Frey @alwaysfreyday @smbguy: I'm a 1980. I'm a 1980 boy. So I like to really pay some respect to the eighties.

00:56:28.060 --> 00:56:31.499 Laurence Anthony: Well, I mean, shout out Michael J. Fox seen both. Come on! What are we talking about?

00:56:31.500 --> 00:56:32.680 Steven Frey @alwaysfreyday @smbguy: Talking about.

00:56:32.680 --> 00:56:36.739 Laurence Anthony: One of one of the best. But but this notion of you know you said empower.

00:56:37.070 --> 00:56:42.000 Laurence Anthony: Stephen, I believe it's this, and and I and I get really serious. And I get really emotional. When I say this.

00:56:42.190 --> 00:56:44.619 Laurence Anthony: I think we're in this weird. But he said, Division.

00:56:44.820 --> 00:56:55.030 Laurence Anthony: I think we're in a weird place. Now, yeah, where we have a lot of powerful individuals who have a misguided sense of what power and masculinity is for me.

00:56:55.350 --> 00:56:59.959 Laurence Anthony: I believe if you're powerful, we should use that to empower others. We should.

00:56:59.960 --> 00:57:01.150 Steven Frey @alwaysfreyday @smbguy: 100%.

00:57:01.150 --> 00:57:03.670 Laurence Anthony: To sow division or to dominate

00:57:03.680 --> 00:57:07.449 Laurence Anthony: strong, secure individuals, men and women.

00:57:07.620 --> 00:57:12.439 Laurence Anthony: No, you know what this room is. Gonna be better when everyone else feels empowered to be here.

00:57:12.440 --> 00:57:37.309 Steven Frey @alwaysfreyday @smbguy: We will save that conversation for another day, because that's the kind of genesis of leadership versus management. But yeah, stay with us for the next episode with me and Lawrence Anthony. We got to wrap up here in just a moment. La, so I want to share your answers with everybody. Your favorite movie character is George Bailey from? It's a wonderful life. I actually wasn't expecting that from you. But as soon as you said, really got into the black and white movies with the family and everything, and I'll give you one color shot just for fun. There

00:57:37.340 --> 00:58:01.340 Steven Frey @alwaysfreyday @smbguy: it's I mean, that goes way back, baby, and one of your other answers is nice black and white film as well. But you also gave me a favorite TV show character, and although I haven't gotten into mad men heavily. I do love the character of Don Draper. One of my favorite memes to send out for people's birthdays is him drinking a glass of Scotch, says, Happy birthday. I was going to drink, anyway. But that's just, you know, kind of my sense. So your favorite movie is Casablanca, so

00:58:01.340 --> 00:58:09.309 Steven Frey @alwaysfreyday @smbguy: can't get more classic than that. I remember you saying about your watching the black and white movies with your mom and the family. I just thought you had a crush on Ingrid Bergman, but.

00:58:09.310 --> 00:58:10.429 Laurence Anthony: I mean, that's pretty.

00:58:10.430 --> 00:58:32.030 Steven Frey @alwaysfreyday @smbguy: Ted Lasso is probably the most popular answer I get from people in the coaching field. So it's hard to find an answer that's more relevant these days and more mirrors what you do. And there's a lot of leadership lessons that Ted Lasso teaches, and I always like to be a goldfish one, and I like it even more for you, because I got this picture of you off your Instagram. He was like dude. He's just staring at the fish.

00:58:32.030 --> 00:58:35.219 Laurence Anthony: Staring at the fish and Osaka. Japan. How much.

00:58:35.220 --> 00:58:36.649 Steven Frey @alwaysfreyday @smbguy: Better could you possibly get? I mean.

00:58:36.650 --> 00:58:37.420 Laurence Anthony: So saga.

00:58:37.420 --> 00:59:04.010 Steven Frey @alwaysfreyday @smbguy: I keep thinking about eating fucking raw fish. But yeah, this definitely looks like, be a goldfish watching the leadership lesson. And last, but definitely. Not least, I'm a saxophone player. So I love this answer. You said you'd love to hear the saxophone played by John Coltrane. That's a great answer, and an even more beautiful picture, Lawrence. Pleasure to meet you as of late. I love it when the initial conversation I have with somebody is so powerful where I'm like Dude. I have to interview you as soon as possible. Just get on the schedule.

00:59:04.670 --> 00:59:09.929 Laurence Anthony: Well, no, thank you for the invite. I will be happy to come back anytime. Thank you for having me.

00:59:09.930 --> 00:59:37.109 Steven Frey @alwaysfreyday @smbguy: Well, looking forward to that, shout out to Uncle Mike and Uncle Mike's home service again, if your H-vac. System is on the Fritz, and you're sweating profusely. Call Uncle Mike. He's over there to help you coming up next week. You're going to see a huge smile on my face, because my kids will have been at camp for a couple days again. Good for mom, good for dad, good for kids. So very excited excited for them to have the experience excited for me to have a little bit of freedom to celebrate. Have a great weekend, everybody. Thank you for joining us on the show.

00:59:37.110 --> 00:59:45.219 Steven Frey @alwaysfreyday @smbguy: We hope you got some weekend insight to make a Monday impact. We will see you next Friday 11 AM. Eastern time right here on Talkradio, NYC. Bye-bye, everybody.

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