Big Nonprofit Ideas for the Other 95
[EPISODE] Beyond Local and Online To IRL
We’re talking about scaling your community. Want to go regional? National? Global? Stay online or move to IRL? My guest from 19NTC is Emma Togni with Social Techno. This is our last of 32 19NTC interviews.
Online To IRL
Amy Sample Ward continues our convo and focuses on in real life community building. Drawing on NTEN’s experience, she has strategies for growth and local empowerment, and shares resources. She’s our social media and technology contributor and NTEN‘s CEO.
Tony is back at 19NTC at the Nonprofit technology conference. He talks first about creating global communities and how to scale them at first. Emma Togni first talks about her own experience in Italy, and what her company believes in. Tony talks about his own experiences in Italy and asks Emma about her process. Emma suggests being a part of local enterprises as a way to get started. She also talks about the importance of her local events and online platforms.
Emma comes back in to talk about how she likes to get websites translated in order to reach more people. She mentions live events on Facebook– and broadcasting events to the public, as well as asking yourself: where is my audience? Both Tony and Emma talk about what is international and what is not. Tony asks about having things ready in advance, and Emma talks about how she is constantly planning ahead. Emma talks about how it is essentially a requirement to be a bit digital. Emma mentions that she wants to create her own NTEN in Italy, and that she’s determined to get that done.
Tony comes back in with a good friend and guest Amy Sample Ward, who is Tony’s social media coordinator. Amy talks about what she has going on with her own nonprofits and talking about how she is trying to get NTEN to other parts of the world. Tony brings up local real time events that Amy has scaled throughout the country. Tony talks about terms and sensibility in different parts of the country. Amy talks about the importance of keeping a shard focus between the people you’re working with. Amy also talks about working on the fly and being prepared for things to go wrong.
Amy talks about how to shape leaders of an organization, and Tony talks about empowering your local leaders. Tony talks about the power of the work being done and just wanting to get it out there and share it. He asks Amy what else should be shared, and Amy mentions that information can be shared through email templates because that’s how you can get a sense of the personality of a cause. Amy talks about the importance of giving people starter kits and things to bounce ideas off of. Tony advocates for Zoom and Amy talks about her thoughts on the software.