Big Nonprofit Ideas for the Other 95%
[EPISODE] Courageous Communication
Maryanne Dersch says your nonprofit may be codependent and it’s stifling your communications.
Are you afraid to stand out? Do you prefer middle-of-the road content to driving on the sidewalk? She may be right.
She’s the author of the book, Courageous Communication.
Tony welcomes special guest Maryanne Dersch, author of Courageous Communication. Maryanne talks about the importance of having an authentic relationship in organizations and your company having their own point of view. It is important that non profits have their own identity and beliefs. Tony points out that she is more like a nonprofit therapist. Maryanne suggests like-minded people attract to each other and you can find people who tend to fight for the same cause as you.
Tony welcomes back Maryanne Dersch. Maryanne continues to talk about connecting with like-minded organizations and how hard it is to convince people. Maryanne talks more about how organizations can appeal to certain groups and the importance of having belief statements. A statement that reflects your organization and its values are key. Maryanne states that no one can argue with what you believe. Maryanne states that sharing successes especially with the board and helping board members to understand the organization goals. Maryanne also talks about how she became a burlesque dancer in her 50’s and how she felt a sense of confidence and exhilaration. Maryanne says it’s like being in the moment and really selling something. She was able to let go and feel alive.
Maryanne and Tony discuss listening exercise and how they fit in to communications. Maryanne states that being a courageous communicator is speaking your truth and presenting it as your organization truth. Maryanne states that authenticity is key and learning how to use your assets to connect with like minded people. Tony states that this synthesis is very informative for CEOs and organizations and Maryanne talks about creating a specific space for thoughts about your organization.
In closing the show Tony reads a quote from Maryanne’s book and she talks about authentic personality as an organization. Maryanne speaks about organizations having a distinct personality and organizations gravitating to like-minded organizations. Tony says that nonprofits need to take stock and Maryanne says its important to inventory your fears but work towards something greater. Nonprofits need to have a plan and learn how to navigate a crisis and states that organizations need to jot down their issues and address each one. Maryanne also states bringing expertise in to push your organization forward.